Anne
Hathaway did the first three spots shortly after The
Princess Diaries did its run in Japan in 2002. One
of probably a dozen young actresses towing the Lux line,
these spots don't stray far from the standard Lux commercial
plot-line.
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That
standard plot line is: Woman uses product, gets attention,
and contentment ensues. A solution to all our problems is
presented in 15 seconds. This 4th spot (below) ran in the
spring of 2003. |
